30. Senegal Decor Expo 2026: West Africa’s Gateway to Furniture, Home Textiles, and Household Products

Senegal Decor Expo is West Africa’s leading international exhibition dedicated to furniture, home textiles, and household products. Held annually in Dakar, Senegal, the event serves as the primary meeting point for manufacturers, distributors, retailers, and buyers across the West African region and beyond. The exhibition provides a strategic platform for international companies seeking to enter or expand within the West African market, connecting them with buyers from 15 ECOWAS (Economic Community of West African States) member countries representing approximately 350 million consumers. The 7th edition of Senegal Decor Expo is scheduled for June 19-21, 2026, at CICAD (Centre International de Conférences Abdou Diouf).

Exhibition Overview

Senegal Decor Expo 2026 will bring together international exhibitors from furniture manufacturing hubs including Turkey, China, India, Vietnam, Malaysia, and European countries, showcasing their latest products to West African buyers. The three-day trade event has established itself as the most significant furniture and home products exhibition in the West African region, providing an efficient sourcing platform where buyers can discover new products, establish business relationships, and negotiate competitive pricing directly with manufacturers and verified suppliers.

The exhibition is organized by ATLM Expo (Atılım Fuarcılık), an experienced international exhibition organizer with expertise in connecting manufacturers to emerging markets. ATLM Expo has identified Senegal as a strategic gateway to the broader West African market due to its political stability, growing economy, improved infrastructure, membership in ECOWAS facilitating regional trade, and increasing consumer demand for quality home furnishing products.

Senegal’s strategic importance has grown significantly in recent years. The country has positioned itself as a key player in the home furnishings, housewares, and decoration sectors within West Africa. Its membership in ECOWAS provides exhibitors with access not only to Senegal’s 17 million consumers but also to the combined market of 15 member states totaling approximately 350 million potential customers. This regional trade agreement reduces barriers and facilitates business across borders, making Dakar an ideal location for companies seeking to establish a West African presence.

The exhibition covers a comprehensive range of products from furniture for residential, commercial, and hospitality sectors to home textiles, household essentials, and decorative products. The format emphasizes business-to-business interactions with buyers including wholesalers, retailers, distributors, project contractors, hotel operators, and institutional purchasers.

Major Participants and Visitors

Senegal Decor Expo attracts international exhibitors who recognize the growing opportunity in West African markets. Turkish furniture manufacturers have been particularly active participants, leveraging their competitive pricing, quality craftsmanship, and ability to produce diverse styles suitable for African markets. Chinese manufacturers showcase furniture, home textiles, and household products across all price segments. Indian companies present textiles, home furnishings, and furniture components. Vietnamese and Malaysian exhibitors bring expertise in wood furniture and home accessories. European companies participate to showcase premium products and establish brand presence.

The visitor profile encompasses wholesalers and distributors serving retail networks across West Africa, furniture retailers from Senegal and neighboring ECOWAS countries, interior designers and decorators working on residential and commercial projects, hotel and hospitality operators furnishing new properties or renovating existing facilities, commercial and institutional buyers from offices, schools, hospitals, and government facilities, real estate developers and contractors involved in residential and commercial construction, and e-commerce platforms expanding product offerings in the home category.

The exhibition benefits from Senegal’s status as a French-speaking hub in West Africa, making it accessible to both Francophone and Anglophone African buyers. The country’s improved infrastructure, including the Blaise Diagne International Airport and modern exhibition facilities at CICAD, has enhanced Dakar’s attractiveness as a trade fair destination.

Product Spectrum

Senegal Decor Expo features a comprehensive range of products organized across several main categories:

Home, Office, and Garden Furniture:

• Residential Furniture: Living room sets, upholstered sofas and chairs, coffee tables, entertainment units, bedroom furniture, dining room sets, kitchen furniture, children’s furniture
• Office Furniture: Desks, office chairs, filing cabinets, conference tables, reception furniture, workstations
• Outdoor Furniture: Garden sets, patio furniture, outdoor dining furniture, sun loungers, garden accessories

Furniture Sub-Industry and Machinery:

• Furniture components and hardware
• Furniture production machinery
• Tools and equipment for furniture manufacturing
• Raw materials for furniture production

Indoor and Outdoor Decoration Products:

• Wall décor includes mirrors, wall art, decorative panels
• Decorative objects and sculptures
• Artificial plants and flowers
• Decorative lighting fixtures
• Outdoor decorative elements

Home Textiles and Upholstery Materials:

• Curtains and window treatments
• Bedding including sheets, comforters, pillows, mattress covers
• Upholstery fabrics for furniture
• Decorative cushions and throws
• Table linens and kitchen textiles
• Bathroom textiles including towels and bathmats
• Carpets and Rugs

Household Products:

• Kitchenware includes cookware, dinnerware, cutlery, glassware
• Kitchen appliances and gadgets
• Storage and organization solutions
• Cleaning products and equipment
• Bathroom accessories

Lighting Solutions:

• Decorative lighting
• Functional lighting for residential and commercial applications
• LED lighting solutions
• Smart lighting systems

Kitchen and Bathroom Products:

• Kitchen fixtures and fittings
• Kitchen storage and organization
• Bathroom fixtures and accessories
• Bathroom furniture and storage

Household Appliances:

• Small appliances for kitchen and home
• Home comfort appliances
• Domestic technology products

Why Visit Senegal Decor Expo 2026?

• Gateway to 350 million Consumers: Senegal’s strategic position within ECOWAS provides access to 15 member countries across West Africa. By attending one exhibition in Dakar, buyers can connect with suppliers suitable for their entire regional market. The ECOWAS trade framework reduces tariffs and facilitates cross-border commerce, making Senegal an ideal entry point for the broader West African region.
• Growing Market Opportunity: West Africa’s furniture and home products market is experiencing significant growth driven by population increase (West Africa has one of the world’s fastest-growing populations), urbanization and expanding middle class, increasing construction activity in residential and commercial sectors, growing hospitality industry driven by tourism and business travel, improving retail infrastructure, and rising consumer expectations for quality home furnishing products. These trends create substantial opportunities for suppliers who can offer appropriate products at competitive price points.
• Direct Access to Manufacturers: The exhibition format emphasizes face-to-face interactions between buyers and manufacturers, eliminating intermediaries and enabling direct negotiations on pricing, terms, and specifications. This transparency allows buyers to secure favorable deals that strengthen their business margins while ensuring manufacturers understand market requirements and preferences.
• Comprehensive Product Range: Senegal Decor Expo brings together exhibitors across all categories of furniture, home textiles, and household products under one roof. This concentration enables efficient sourcing where buyers can compare products from multiple suppliers, evaluate quality and pricing across different manufacturers, identify emerging trends and innovative products, discover complementary product categories, and complete their sourcing needs in three focused days rather than months of individual supplier visits.
• Market Intelligence and Networking: The exhibition provides valuable opportunities to understand West African market dynamics, consumer preferences, and competitive landscapes. Buyers can gather intelligence about pricing structures, popular styles and designs, quality expectations, and distribution channels. Networking with other buyers, industry professionals, and market experts provides insights that inform business strategies and product selection.
• Strategic Location and Timing: Dakar’s improved infrastructure, including modern exhibition facilities and international connectivity, has made it an increasingly attractive destination for trade events. CICAD provides professional exhibition space with modern amenities. The June timing avoids major religious holidays and aligns business planning cycles for retailers preparing for second-half sales.
• Competitive Pricing Environment: The exhibition’s focus on connecting buyers with manufacturers creates a competitive environment where suppliers offer innovative products at attractive prices to secure orders. These dynamic benefits buyers seeking quality products that provide good value, enabling them to maintain competitive pricing in their own markets while achieving healthy margins.

Conclusion

Senegal Decor Expo 2026 represents a strategic opportunity for businesses engaged in furniture, home textiles, and household products to access the rapidly growing West African market. The exhibition’s role as the region’s premier platform for the home furnishing industry makes it particularly valuable in a market that has historically been underserved by dedicated trade events.

West Africa presents unique opportunities and challenges for furniture and products suppliers. The market is characterized by diverse consumer preferences reflecting various cultural traditions and aesthetic sensibilities, price sensitivity balanced with growing quality expectations, logistics considerations including port infrastructure and distribution networks, and regulatory requirements that vary by country. Senegal Decor Expo provides a concentrated environment where these factors can be understood and navigated with guidance from local and regional market participants.

The broader economic context supports optimism about West Africa’s furniture market trajectory. The region’s young, growing population is creating housing demand. Increasing urbanization drives furniture purchases as people establish new households in cities. Rising incomes enable more consumers to invest in quality home furnishing. The expanding hospitality sector driven by both business and leisure travel creates demand for commercial furniture. Government investments in infrastructure and institutions generate procurement opportunities.

Senegal’s specific advantages as a host location include political stability and business-friendly environment, modern infrastructure including airports and exhibition facilities, strategic geographic position with good regional connectivity, growing reputation as West Africa’s trade and business hub, and government support for trade and investment. These factors make Dakar an increasingly preferred location for regional business activities.

Attending Senegal Decor Expo enables efficient market evaluation and business development that would require weeks or months of individual country visits. The concentrated format, diverse participant base, and professional organization create an environment conducive to productive business interactions and informed decision-making.

Mark your calendars for June 19-21, 2026, and plan to join industry professionals at CICAD in Dakar, Senegal. Whether you’re a manufacturer seeking distribution partners in West Africa, a buyer sourcing product for retail or projects, a distributor looking to expand your product portfolio, or an industry professional monitoring market development, Senegal Decor Expo 2026 offers relevant insights and valuable connections.

For more information and registration details, visit the official Senegal Decor Expo website: sendecorexpo.com